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The Age of Anxiety

The Age of Anxiety

“West Side Story” composer Leonard Bernstein’s Symphony No. 2 The Age of Anxiety was composed from 1948 to 1949 in the US and Israel. It is titled after W. H. Auden’s poem of the same name. Was 1949 the Age of Anxiety or is it now? Most of us have some form of anxiety in our lives and with the continued events of 2020 it is becoming more prevalent.

Our trainer Eric Moore. Ask about individual and group wellness at work coaching

Coping Mechanisms

To combat anxiety people will employ different coping mechanisms to help deal with their anxiety. These may include, exercise, going for a walk, listening to music, or some other form of distraction, though when it strikes these often fail, because the problem is neurological, so therefore to successfully cure anxiety the changes need to take place at the neurological level. Another mechanism many use is to try and avoid the situations that cause them to feel anxious or panic. This though prevents, change and growth. Another thing I often come across is hearing clients say “It happens to me – I don’t make it happen”. This mindset can unfortunately prevent the person from taking ownership of the problem.

Causes of Anxiety

Anxiety is caused by an over arousal of the autonomic nervous system, so someone will often get anxious before they even know it, and by the time this happens it’s too late. So they say “it’s not my fault since it happens automatically”. However they created it due to reacting to an external stimulus such as crowded spaces, social gatherings, giving a presentation. This can then generalise, so even the thought of it becomes enough to create the anxious state.

Holbourne Museum Bath UK by David Rigby

Fight or Flight

This triggers the fight or flight response in part of the brain called the amygdala and can cause a myriad of issues both psychologically and physiologically. Dry mouth, sweaty palms, palpitations, racing heartbeat and thoughts, tightness or pain in the chest to name a few.

Internal Dialogue

Taking responsibility and owning it is one of the steps to overcoming this debilitating issue towards recovery. Anxiety and panic is often a function of the internal dialogue and the images one creates in the mind. Intervening by changing the images and speed of what is said internally are key to becoming anxiety free. Now, depending on the type of anxiety there will be more activity in one hemisphere of the brain and another tool for change is to engage both hemispheres whilst thinking of the anxious state. If you are curious about to take back control and become anxiety free then join our workshop here on send us a message here.

Written by Eric Moore , Smart Coaching & Training Ltd.

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I’ve never been to me

I’ve never been to me

Becoming confident enough to be yourself

  • taken in Kuala Lumpur by David Rigby

‘I’ve never been to me’ is a song by Charlene which went to No 1 in the UK charts in 1982. For many it is the worst Motown Number One ever, but is pertinent to the situation (COVID-19) we find ourselves in now.

The cheesy lyrics include the lines ‘I’ve been to Nice and the Isle of Greece… but I’ve never been to me’.  It is about having to always be someone else and never being allowed to even find out who you are, let alone actually be that person.

Forward to late 2019, and many in the music industry, as in many other industries, are forced to subsume themselves into industry norms and accordingly standardise their personalities.  Paradoxically the most successful have not done this. Good recent British examples have been Amy Winehouse and Adele who refused to follow the norms. An outstanding American example, even subject to a BBC Radio4 Profile, is the singer Lizzo – larger than life in every category, a phenomenal singer and performer who has no need of pitch correction in her performances.

Come 2020 and COVID-19, the requirement of the performers to be who they are and deliver has never been on show quite so much as the ‘One world’ show where performers such as Lady Gaga, Sam Smith and Andrea Bocelli, and many others sang together, each performing from their own home. No lavish productions or autocorrect to prop them up. And, of course, it is significant who is not performing and the conclusions we can all come to about their skills.

How does this affect us?

Many of us are now in lock down and the only places you can go are shops to buy food or pharmacies to pick up meds – the rest of the time, you are at home, either by yourself or with some version of immediate family.

It is the perfect time to discover who you really are – a great opportunity for self-examination, and if you don’t like the ’me’ you actually are, you can set about changing it.

Many are using this period as a great opportunity to organise themselves, deal with all the filing and position themselves for the future. And then see others, via Zoom, who are in a bad way, and cannot cope with the uncertainty.

Sphere of influence

The ‘sphere of influence’ model is useful here. Issues divide into three :

  • Inner circle: those issues you can deal with by yourself;
  • Outer circle: those issues you can deal with by collaborating with others;
  • Outside both circles: those issues which you absolutely have no influence over.

Many of the issues thrust upon us by COVID-19 are things we have no influence over, so the first step is STOP worrying about things you can do nothing about.

Divide the things you CAN do something about into three categories:

  • Things which are essential to your well-being which you can do on your own. (If you don’t look after yourself then you won’t be able to look after others);
  • Things which are essential to your well-being, which you need to ask or influence others to attain;
  • Things which are essential to others’ well-being which you can deliver to them (whether or not they have asked).

These can include:

  • Ensuring you eat enough healthy food to stay fit but not fat, with, if you want, exercise;
  • Keeping your distance when out and wearing a face mask to assuage the concerns of others;
  • Really learn to appreciate yourself and potentially change the characteristics you don’t like;
  • Keep in remote contact with others and support them when they need in the best way you can;
  • Decide what you will do when this is all over and prepare yourself for it.

And finally: examine the way you communicate with other people:

  • Do you understand them well enough to understand how they prefer contact?
  • Do they understand you well enough to understand how you prefer contact?.

Always assuming you understand yourself well enough to know your own preferences.

This downtime is the lifetime opportunity to discover who you really are and what you really need. The chance to ‘be to me’.

For further discussion and remote coaching, contact us here, or, for Europe info@smartcoachingtraining.com +44 3335660067 and for Middle East hello@spsaffinity.com +97156 652 5970. Take a C-me colour profile to better understand your communication preferences..

Written by David Rigby and Martin Kubler

© 2020 Smart Coaching & Training Ltd 

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Deportment 2020: Know how to ‘talk the talk’ and ‘Zoom the Zoom’

Deportment 2020: Know how to ‘talk the talk’ and ‘Zoom the Zoom’

In these days of COVID-19 you not only have to ‘talk the talk’ and ‘walk the walk’ but you have to appear good on Zoom. Not only do you have to sound good you have to look good too, And not just you – you are most likely to be working and broadcasting from home – so the view of your home must also give the right impression. I notice every one judging what you look like when you have not been able to go to the beauty salon, nail stylist, or hairdresser for weeks and having to do your own cleaning due to lockdown. Tolerance of shady presentation skills won’t be accepted for long either – so brush up those skills too!.

While you are practicing your body posture and setting up the appropriate lighting and soundscape for your broadcast, whether a serious business meeting or a chat with a distant neighbour take a look at the article below I wrote for Al Arabiya News about deportment training for some stars in the 1960’s. And note how much still applies today. Below is one of many of these articles as published in 2015.

walking the walk

Deportment: Know how to ‘talk the talk’ and ‘walk the walk’

It’s now the winter holiday season, and just like in the UK and USA, here in the UAE you see the girls dressed in impossible heels and wearing designers while staggering to various social venues. One difference here is that, in general, they are not freezing to death on the way to their chosen location.

It’s now the winter holiday season, and just like in the UK and USA, here in the UAE you see the girls dressed in impossible heels and wearing designers while staggering to various social venues. One difference here is that, in general, they are not freezing to death on the way to their chosen location.

They may have the designer frocks, but few of them know how to walk elegantly or indeed talk elegantly. There is an old British expression “You can take a girl out of Essex, but you can never take Essex out of the girl.”

This is because they don’t know about Deportment.

Way back in the early 1960s there was a developing record business called Motown. Based out of a house called “Hitsville USA” in Detroit. In those early days one of several vocal groups was called The Supremes. They were often known as the ‘no-hits’ Supremes as at the time every record had flopped.

But like everyone else in the Motown roster, they went to American etiquette instructor and talent agent Miss Maxine Powell to learn about deportment.

And this is what The Supremes learnt 
• Perform in front of the mirror – see how you look
• Sing with a smile – not like you are in pain
• Learn how to sit on a barstool elegantly, walk stairs, get out of cars 
• Always introduce yourself first, then the visitor introduce themselves
• Never see anyone for 20 minutes after a show
• Continue to grow until there is no breath in your body

In England you were taught how to handle a dazzling array of cutlery in case you went to an exclusive dinner. But the main message in all of this that you will know what to do when you meet the Queen of England.

And this is the message.

That group of three lean individuals from low grade subsidised government housing in The Brewster Projects went on to become worldwide stars. 12 number one hits in USA in three years. That was just the start.

And in 1965 they performed at Britain’s prestigious Royal Variety performance and indeed met the Queen of England.

And they knew how to conduct themselves! Years of lessons about deportment both on and off stage meant they knew exactly what to do. As did many other stars in the Motown roster which included Martha & The Vandellas, Marvin Gaye and Stevie Wonder – all megastars in their own right. I first saw Stevie Wonder perform when he was 14.

For those who don’t remember The Supremes you may know their lead singer, Diana Ross. In a recording career spanning almost 50 years she sold over 140 million records and is still performing to great reviews today while in her seventies.

But what distinguished them from the rest? In many cases they were the first black girl groups to break into the largely white supper clubs and TV shows. Sure, they can sing, but they could also put on a good show, deal with the audience and not be scared of anyone.

Why could they do this? Because they had deportment.

In the old days in Britain, the rich girls ‘came out’ (different meaning today!) after going to finishing school. They learnt how to walk in heels with a set of books balanced on their heads. These days you can record yourself, take selfies, and video yourself moving around. So observe and improve – sometimes you can’t see it yourself but a coach can help you.

Just putting someone in a posh frock and high heels doesn’t work. To again quote Margaret Thatcher: “If you have to tell people you are a lady – then you aren’t”.And all this applies in a slightly different way to the guys too!

Both need to both ‘talk the talk’ and ‘walk the walk!’

Learn all the skills before it really matters – and when time comes you can walk into the audition or job interview an unknown and come out a star!

David Rigby is a founding director of Smart Coaching & Training. He is based in Europe as an international keynote speaker, trainer, consultant, and executive coach. He developed a training practice focusing on Behavioural Preference Profiling and Signature Corporate Training suite.

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What is clowning? Why is it useful?

What is clowning? Why is it useful?

by Smart Coaching & Training’s Caroline Dream

I am David Rigby, MD of Smart Coaching & Training. After learning Public Speaking, Radio Presenting, StandUp Comedy, learning about clowning proved to be very significant in both my training and my public speaking career. This is article is written by associate Caroline Dream, a bi-lingual associate of Smart Coaching & Training, who specialises in teaching Clowning for Professionals.

Making people laugh is much more complex and fascinating than it may seem at first glance. The red nose does not make people laugh, but the clown inside you. To discover your clown, it is important to be prepared to share who you are, with humility and humanity, knowing that this unique learning process has no foreseeable end, that is, there will always be something to learn, develop or perfect, as in all the arts.

Yes, everyone has a clown identity, a clown-id (Freud was too serious and hard working to notice it). Everyone can, with a little help, experience the clown self that abides within them, the self that just is; fun loving, fun and funny. In fact, the moment you put your organised, realistic, critical and moralizing self aside you will find them with ease. They’re waiting in the wings of your consciousness, somewhat impatiently, ready to grab the first opportunity you give them to be centre stage.


The problem is that until you’ve actually experienced your clown, even for the briefest moment, this will be hard to believe. Hard to believe too how addictive letting this crazy version of yourself run loose can be. Clowns breathe life and lightness into people. My students are usually amazed and delighted after an encounter with their more vibrant and creative self.  

What is YOUR clown like?

There’s a generalized idea that this clown identity is actually the inner child – but it’s not. Clowns are not children, though they have obviously not lost sight of childhood nor ceased to observe children. Clowns have incorporated aspects of both but they are not frozen in time, they’re quite capable of very adult attitudes, ideas and actions.

Each clown is unique and grows over time. If you asked any professional, “What is your clown like?”, they’d all tell you something completely personal. Clowns call themselves clowns because they recognise the art that is their playground but the individuals that are playing there each have there own unique charisma. If you have already experienced your clown you’ll know that it’s a lot like tuning yourself in to a specific frequency. When you’re receiving the signal you still feel like you, just with fewer complexes and more creativity.

Caroline Dream’s class in Germany in 2023
Caroline Dream’s books in Spanish. There are also ones in English

Why is it useful?

All the positive effects we experience originate in the following three core components of clowning: using humour, the clown state, and performing for an audience.

Using humour

The effects humour and laughter have on us have been well aired over the last decade. We now know that using our sense of humour regularly increases our capacity to: accept ourselves, communicate our feelings, relate with others, face tensions, adapt to new situations, deal with conflicts, have fun, and think positively.

Over the last century psychological theorists (such as Maslow, Freud, Allport, and Vaillant) have endorsed a style of humour that is non-hostile, philosophical, and self-accepting (such as clowns possess) and associated it with the development of a healthy or mature personality. Having a healthy sense of humour has been demonstrated to strengthen a person’s sense of trust, hope and valor, especially in moments of difficulty. In their article, “Humor and life stress: Antidote to adversity” (1986), H.M. Lefcourt and R.A. Martin – two authorities on the subject of humour – confirmed that using positive humour reinforces the value of acceptance and forgiveness of one’s self and others. And add that “the ability to sense and appreciate humour can buffer the mood disturbances that happen in response to negative life events.”Which goes to say that an inevitable result of having a healthy sense of humor is a greater emotional intelligence.

Also, moments of shared laughter have two valuable effects; they deactivate internal bias mechanisms and bring people together in the same shared space. The presence of humour disarms all resistance to growth or change.

The clown state

Without a doubt inhabiting the clown state brings out the best in us – we become authentic, honest, creative, humble, inventive, curious, joyful and free – and merely recognizing all these qualities we inherently possess is revitalizing. With the help of our clown we become connected – to ourselves, to others and to life, with appreciation and compassion.
Other benefits include:

  • a fresh perspective.
  • step out of comfort zone.
  • greater listening skills.
  • ability to use mistakes and failures to create success.
  • understanding how to overcome communication breakdowns.
  • greater crisis and stress management skills.
  • constant creative collaboration.
  • focus on finding innovative solutions to tricky problems.

Performing for an audience

By stepping out into the limelight, we reclaim our individual worthiness to be seen, heard and appreciated.

Knowing that you are funny, generous, idiotic, creative, talented, loving, etc. is one thing, but expressing and experiencing these aspects of yourself in front of others is something else altogether. Research has shown that both practical knowledge and long lasting memories are forged through powerful, emotional experiences. When you find yourself in front of an audience – exhibiting your personality, talents and ingenuity – you are refreshing and activating your understanding of who you are and what you’re capable of. 

Researchers who have studied the effects of practicing drama, theatre or a performance art on young people – Catterall & Chapleau (1997), Heath & Roach (1998), E. Fiske (1999), S. Ruppert & National Assembly of State Arts Agencies (2006) – have found an extraordinary number of benefits. They saw positive changes in the children’s: confidence, self-esteem, self-discipline, ability to organize and prioritize, self-reliance, poise, ability to converse with adults, empathy, compassion, analysis, problem solving, reasoning, abstract thinking skills, ability to conceptualize, and appreciation of culture and the arts.

Clowning, therefore, improves your physical, emotional, psychological, social, and academic capacities. Which of course, will increase your overall sense of well-being and help you no end on the path towards professional success.

Smart Coaching & Training works with 20 associates, in four continents speaking 12 languages and raised and working in a wide range of cultures. See our associates here. Caroline is currently delivering training in South America (in Spanish) and Germany, USA and Spain (in English and Spanish)

In conjunction with Professional Speakers Association (Spain) , SCT’s David Rigby will be present at the TEDx Marbella Spain event on June 9 focussing on Entrepreneurs

Written by David Rigby © 2023 Smart Coaching & Training Ltd

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Community and Communication in Diverse Organisations

Community and Communication in Diverse Organisations

I work with many organisations – companies, associations, voluntary groups which are internationally diverse, and all have cultural challenges when communicating. I run some of them.
These days it’s so easy to offend, for example religious groups, women’s groups, LGBTetc groups, old-age groups, snowflakes and white supremacists. So, if you are running communications between members of a group, do you also have to police it?    

Aspirant Middle Classes

Of course it depends who are in your groups.  Personally, to quote Groucho Marx, I wouldn’t belong to any group that would have me. In reality, I wouldn’t belong to any groups where the members are easily offended.  Being easily offended is the prerogative of the aspirant middle classes and the uneducated.  Maybe because I am much older, I find it difficult to be shocked or offended about anything and it’s a good place to be.  But what about the others?  My personal advice would be to take them on an educational journey where they too are not shocked or offended by anything.

Loosening and tightening conventions

Societal conventions had been loosening for a long time and now they are tightening again along different lines. In western worlds, many topics which were never openly talked about now are commonplace – such as being agnostic, gay, and others are no longer tolerated such as racial prejudice. But it depends on who you are and the society you are in. And now you have repression in USA where you cannot show the statue of David, talk about drag queens etc and books are mistakenly being re-written so as not to offend.

Adherence to norms and conventions

In a multinational group is it reasonable to expect its members to behave according to the ‘social norms’ each currently lives in? NO it isn’t. In an international organisation, knowledge, tolerance and understanding of others’ social norms is essential, but adherence to them is not. Fear of offending would mean no conversation of substance, no humour and nothing meaningful.

Gin and Tonic

I have worked within the Middle East, particularly teaching Diversity, and it is a minefield when teaching meaningful content. However, preparing young Kuwaitis for a visit to London, they have to accept and respect that they will be in the presence of Alcohol. Equally it was years before I would drink Gin&Tonic in from of my Emirati client in Abu Dhabi. This was my paranoia not his.

Nationalism at Jubilee 1977
Gay pride paraphernalia
Uncensored sculpture in Altea
Moors and Christians celebrations in Spain

The art of double-entendre

The use of ‘double-entendre’ (no English word for this), is endemic in British humour and language. I used it a lot when writing for Al Arabia News. It was a way of getting past the censors.  Equally, at least in the UK, swearing used to be fairly common in business meetings and before that it wasn’t, especially in mixed sex groups. 

Inclusivity and directness

Inclusivity will tell you not to stereotype on race, sex, age etc as most people do not fit the stereotypes. Directness in some cultures can shock, indirectness in other cultures can lead to lack in understanding.

You can chose to be offended

So, in the organisations I run and belong to, I contribute my British double-entendre humour, know about different religious and am open about my lifestyle which is not tolerated in some of the countries of my colleagues. I would police none of it, provided it had useful content. Keep the humour about being bald or fat or German coming- it’s a way of being educated about different cultures and a way to get to know each other. Its a gift to participants, giving them the chance to plagiarise humourous content to amuse their own followers. It’s up to others how they interpret, and if they chose to be offended, it’s their problem not mine.

Smart Coaching & Training works with 20 associates, in four continents speaking 12 languages and raised and working in a wide range of cultures. See our associates here

In conjunction with Professional Speakers Association (Spain) , SCT’s David Rigby will be present at the TEDx Marbella Spain event on June 9 focussing on Entrepreneurs

Written by David Rigby © 2023 Smart Coaching & Training Ltd

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Keeping tradition at Fallas Valencia

Keeping tradition at Fallas Valencia

The Fallas in Valencia, Spain is an annual event which lasts three weeks with a history of at least 150 years.   

Fireworks and Flames

Basically a montage of paper mache cartoon-like figures reaching maybe 15 metres, often lampooning politicians, will be positioned at many of the intersections of streets in the middle of the road. These are accompanied by very loud fireworks set off by the people at frequent intervals throughout the city until well after midnight.

Mascletas

At pre-arranged times, several times a day, officially organised ‘mascletas’, happen where many loud fireworks are set off at prearranged times. These are heard by  hundreds of people in the streets as it’s not possible to see unless you waited two hours in the street. Late on the last Sunday all the mannequins are burnt. I have never seen so many people crammed together in good spirits and apart from predictable thefts and out of control fires there are very few incidents. 

Group Behaviours

What is so interesting is the behaviour of the people. You can see the people, mainly young women in traditional dress giving flowers at the statue of the virgin, clearly honoured and clearly believing. People of all ages buy and set off loud fireworks in the middle of the pavement or road with complaints.

Teaching the Children

The children from the age of 8 go out with little wooden boxes full of fireworks and just set them off without incident in the middle of the street and have great fun. How? Because they are taught by their peers and parents how to do it. I set light to my first fireworks since I was 15.

Overcoming personal fears

The last time I lit a firework I was 12 years old. So I was very definitely out of my comfort zone when it came to lighting and holding live fireworks squirting into the air or knowing which ones to light and throw into the distance awaiting a loud bang.

Burning the Fallas art midnight
Typically on every street junction
the fireworks in place for burning- each makes a loud bang
everything gets burnt

Health and Safety

I hate to think what the health and safety mafia in UK or UAE or USA would think of this. Like with responsible drinking, the Spanish teach their children to do apparently dangerous things safely from an early age. Would that the world would follow.

Sunday night – the great burning – and its all over


By Sunday night it’s all over and by Monday morning all is cleared and you would get a hefty fine for setting off your fireworks past that Sunday midnight. The government, the local businesses and the people spend a lot of money on this. It brings international and local tourist money and builds community and maintains tradition. Well done Valencia and the Fallas. Benefits to Smart Coaching & Training is observing and taking part in cultural events

Smart Coaching & Training works with 20 associates, in four continents speaking 12 languages and raised and working in a wide range of cultures. See our associates here

In conjunction with Professional Speakers Association (Spain) , SCT’s David Rigby will be present at the TEDx Marbella Spain event on June 9 focussing on Entrepreneurs

Written by David Rigby © 2023 Smart Coaching & Training Ltd

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Forget ‘Lived Experience’: Diversity + Entrepreneurs = more money

Forget ‘Lived Experience’: Diversity + Entrepreneurs = more money

Dancing alone or just with your mates

Dancing on your own or just with your mates is the perfect way to get your truth confirmed, and to re-enforce your lived experience. If you are a startup and just want customers like you that’s a great way to start a business. However:

I often hear it said that ““Diversity and Inclusion” is for big business. So, as an entrepreneur it doesn’t affect me”. In the UK, you need to have a diversity policy to apply for government work, though I do not think they care whether or not you implement it. No amount of your truth through ‘lived experience ‘ will enable you to disregard the wisdom of the many , so as an entrepreneur use others’ diverse lived experience. It is essential that you do.

Dancing with others

Featured in the pictures is Jorge. He is from Cuba, he is gay, and he is young. He teaches posture and dancing – samba, bachata etc. He is in Spain. His clients are principally older, straight, white women from Sweden (he speaks the language and has lived there), England (he is learning the language), Netherlands, Norway and Spain (native language). The competition is tough, there are many dancing teachers. He has taken advice on how his clients behave when these ex-pats are in Spain. This is not the same as when they are in their native countries. Not only his he an expert dancer, he as learnt interculturality from people totally different from himself, particularly recognising that dancing is a contact sport with different rules in different countries.

when dancing: knowing how to touch without offence
teaching multiple nationalities with confidence

Chinese Entrepreneurs

Across the world, immigrants have opened restaurants. Among the Chinese communities, some of the restauranteurs keep to authentic Chinese food and thus the clientele is the local Chinese and those who appreciate it. Others sanitise the food, so it is attractive to the host community, while others recognise that it’s not just the food that is important but also the way you treat the clients. They understand that throwing the food on the table on cracked plates may be exotic but it is not the way to build a business with international or multi-ethnic clients. A Chinese family business is exactly that, so the likelihood is that the workers are only Chinese. But those who want to grow the business need to know the cultural preferences of the non-Chinese people they are surrounded by. In Australia the difference between ‘local’ Chinese in Chinatown and those in the nearby international areas is astonishing. The clients can choose ‘ethnic’ or sanitised.

Greeks, Italians, Turkish, Indians, Scandinavians

Then there are the complications of Italians running Greek restaurants. Immediate culture clash. Were they quick enough off the mark when ‘Turkish’ coffee suddenly became ‘Greek’ coffee in the 1970s?  In the costal towns of Spain, the Nepalese produce Indian Curry for the other expats such as Brits and Scandinavians as the local Spanish don’t like it. They have to understand many cultures.

Who are your target customers?

From the get go, an entrepreneur or start-up needs to decide who his/her customers are going to be. If they are exactly like him/her – fine, but that excludes 90% of the population.  If a company requires technology, if it builds a website for locals, then it is likely to write its text in one language, use one currency and wont choose a more expensive  dotcom web address to demonstrate internationalness. It’s very difficult to change your website suffix, add new languages and currencies later. So, from day one, consider who you want your customers to be, and build for different currencies and languages.

People NOT like you

People like you can be from your country but also from everywhere else. They can be different ages, sexes, sexualities, races and still be exactly like you.  And if you employ “people like you”, or even seek their advice, the chances are that they will confirm your prejudices, meaning that you will gear your sales to only “people like you”.  The consequence being that you will miss out on a huge number of opportunities because of your inbuilt bias.  I recall a greeting card vendor who only retailed cards they personally liked – and went out of business not knowing why.

Worldview and Cognitive Diversity

We are all people who sometimes “do the right thing” or “preserve the family regardless of the individual preferences in it” or “seek power”. You will have behaviours which enforce your preferences. The more different your colleagues are from you in these categories, the more likely you are to attract a broader clientele. 

Some sales persons start with “Imagine how it would feel if you bought …”.  Some people like to imagine, for others it’s a turn off.  Some people like lots of technical details, others like high-level benefits. Do you really need to know how your car works?  If you are a salesperson with an engineering background, you may insist on telling potential buyers of a car’s technical characteristics and hence turn off 50% of them.   A favourite line of a nearby real estate agent is “Wake up and smell the coffee…” again tapping into the ‘emotional’ folks, and turning off the non-emotional or logical  folks – and those who don’t like coffee.

Think BIG from the start

As an entrepreneur you need to think big from the start, to maximise sales opportunities. So, employ, or take advice from people who are completely different from you, not your mates at the bar, the gym or golf club. Choose the kind of advisors who are nothing like you but are like the customers you want to attract, where with your personality and prejudices you have no hope of luring them in.

Read more here

Smart Coaching & Training works with 20 associates, in four continents speaking 11 languages and raised and working in a wide range of cultures. We can certainly come up with people exactly like you but you would be better working with the exact opposite. See our associates here

In conjunction with Professional Speakers Association (Spain) , SCT’s David Rigby will be present at the TEDx Marbella event on June 9 focussing on Entrepreneurs

Written by David Rigby © 2023 Smart Coaching & Training Ltd

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Productivity and Wellness: Confidence, Communication, and Motivation

Productivity and Wellness: Confidence, Communication, and Motivation

Productivity + Wellness = money

I am a great fan of the podcasts and programmes broadcast by BBC Radio 4 in UK. on these programmes I have noticed a great interest in the Productivity industry and the Wellness industry and how they are interconnected.  To succeed in both of these, prerequisites are Confidence, Communication and Motivation. And together they can lead to collective effervescence.

Collective Effervescence

I have worked in 22 countries and accordingly the norms of behaviour are very different. Likewise I am aware that learning to communicate with people in a language is not their native one (or my native one) requires special skills. It helps to understand the constructs of their native language. Don’t assume that because someone comes from or lives in a particular country will be have in the stereotypical way. The majority of people in any country do not conform to national stereotypes and the best way of building relationships with anyone is by building cognitive diversity skills as well as intercultural skills.

Motivation is the first step

Unless you are motivated you won’t do anything. Getting motivated to get up in the morning is the first step to doing anything. Motivation leads to action and that’s the only way to get to results. Motivation can help get you better at something. Personally I struggled all my life with not speaking clearly and when I started my first job I was too shy to talk to people. I became motivated to improve my communication skills. Understanding my Cognitive Communication Profile helped me recognise that people prefer to communicate differently. I took the plunge to take public speaking classes. My confidence in speaking gradually improved, one baby step at a time.

unlease your motivation click to see more
ace your communication click to see more
confidence: strut your stuff click to see more

Confidence to speak to strangers

If you talk to a stranger at a meeting or party – what’s the worst thing that can happen? They ignore you. And you would be no worse off than if you did nothing . At best you can get a new friend, lover or work. Having the confidence to try new things, the confidence to fail and learn are skills on the road to success.

Motivation, Confidence, Communication – two ways to learn

Confidence, Communication and Motivation are fundamentals to success, to be productive and be well.   We are running one day courses on all three in Morocco in March. Why not join us in the sun.  See more here  or click through on the icons above right. Or if not, the courses are available on line. here

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At Smart Coaching & Training we have a diverse team of 20 associates in four continents speaking 11 languages. We pass the tests on diversity for sex/gender, race/ethnicity, sexuality, education, class, generation. and fail on the boring-interesting spectrum. See our associates here

Written by David Rigby © 2023 Smart Coaching & Training Ltd

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