coaching Archives - Smart Coaching and Training | Business Support, Consultancy, Mentoring

06/01/2022 By Jessica Breitenfeld

Sell Yourself Authentically

How Can You Sell Yourself Authentically within the First Five Seconds of Your Video?

Potential clients want to know quickly if you are a good fit for their needs, so you need an emotional hook to keep them listening. In the coaching industry you are your product; you need to know your strengths, what your ideal client wants and be engaging enough to get them interested in listening to your video, hiring you and recommending you.

Grab Their Attention

Your first sentence must show that you understand your clients. Start with a fascinating fact or a surprising statistic, mention their problem, offer a solution, ask a question or hint at a story.

People hire coaches based on a feeling much more than on certificates or qualifications. They need to be vulnerable with you in their process and if they don’t like or trust you they will not progress. So, the big questions is: How do you get people to like and trust you in a short amount of time?

*Jessica Breitenfeld Smart Coaching & Training Associate*

*Feedback from Jessica’s remote training in Saudi Arabia for SCT*

Building Trust Has a Formula

Credibility + Reliability + Intimacy = Trustworthiness

As a Gestalt therapist, I have seen many situations where women have put up a wall to protect themselves from getting hurt emotionally. Yet this same wall keeps intimacy, love and deep relationships on the outside knocking to get in. The door cannot open without intimacy, honesty and being oneself. I have come to understand that the best way for you to be yourself is to be brave. How2BeYou was founded with the vision of helping women get their ideas heard. To do that, you need to have the confidence to be yourself in three areas.

Understanding what you offer gives you credibility. Once you become confident in who you are and what you are offering, getting your ideal client is easier online than it is at your local networking event. You don’t need seven billion clients; you need people who like you, relate to you and trust you to help them with their goals.

Building reliability comes from repeated exposure. One example is building a Facebook group. It’s easier and more comfortable to sell to your community than it is to your family and friends. You could give a workshop to build your YouTube library. People need to see you seven times before they buy from you, so video is the cheapest, easiest way to gain clients´ trust.

Intimacy is developed through being authentic.You have strengths and weaknesses and you are unique. What is it about you that your ideal client will relate to? Once you can show them that you have overcome the problem they are facing they will trust you and want to work with you.

Three tips on how to be visible and comfortable on camera:

Always be clear and know your audience so you know what to talk about.
Focus your topics on their pain points and their outcomes.
Have a solid structure that offers tips and a call to action.

Are You Ready to Really Connect with Your People?

I know you want to do it. It can be scary, but ultimately, it is the play button to success. Your business has the potential to take off when you use video content properly. Once you step outside your comfort zone, your comfort in that zone grows and naturally your confidence grows! When potential clients see you putting yourself out there, being you in all your “you-ness” they come to trust you.

Remember, you are your brand. You are selling a transformation that comes from working with you and only you. Being open and sharing more of yourself helps build credibility and authority in your specialty. It shows who you are and: the expert- having overcome the thing they are struggling with. Allow your personality to radiate through your videos, creating connections as you go.

Still Not Convinced You Are Ready?

Are you worried about that mean girl from high school commenting on your video?

There are three typical problems that were stopping my clients from making videos to get clients:

Imposter syndrome.
Uncertain about how to structure content.
Uncomfortable on camera with no real faces to connect to.

I felt like old friends might challenge me on who I grew into. How could I claim to be a motivational speaker? I used my techniques on myself. I overcame my imposter syndrome by applying the legendary LAB approach to my fears. I heard my doubts floating in my head, then trained myself to speak. I took courses, gave more than 50 workshops on Zoom this year, won contests in Europe and ta-da—the confidence and authority which I now have comes from being voted Best Speaker in Barcelona and second Best Speaker in the Professional Speakers Association London, UK. Having trained professionals like you for thousands of hours on five continents, I can confidently claim that I can get you heard on camera, in your relationships and in your career. I’m looking forward to hearing your ideas!

At Smart Coaching & Training we coach and mentor according to client’s need, matching the client to appropriate associate including location and language.

17 associates; 4 continents; 8 languages.

This article was originally published in Metropolitan Barcelona

23/04/2020 By David Rigby & Martin Kubler

I’ve never been to me

Becoming confident enough to be yourself

‘I’ve never been to me’ is a song by Charlene which went to No 1 in the UK charts in 1982. For many it is the worst Motown Number One ever, but is pertinent to the situation (COVID-19) we find ourselves in now.

The cheesy lyrics include the lines ‘I’ve been to Nice and the Isle of Greece… but I’ve never been to me’. It is about having to always be someone else and never being allowed to even find out who you are, let alone actually be that person.

Forward to late 2019, and many in the music industry, as in many other industries, are forced to subsume themselves into industry norms and accordingly standardise their personalities. Paradoxically the most successful have not done this. Good recent British examples have been Amy Winehouse and Adele who refused to follow the norms. An outstanding American example, even subject to a BBC Radio4 Profile, is the singer Lizzo – larger than life in every category, a phenomenal singer and performer who has no need of pitch correction in her performances.

Come 2020 and COVID-19, the requirement of the performers to be who they are and deliver has never been on show quite so much as the ‘One world’ show where performers such as Lady Gaga, Sam Smith and Andrea Bocelli, and many others sang together, each performing from their own home. No lavish productions or autocorrect to prop them up. And, of course, it is significant who is not performing and the conclusions we can all come to about their skills.

How does this affect us?

Many of us are now in lock down and the only places you can go are shops to buy food or pharmacies to pick up meds – the rest of the time, you are at home, either by yourself or with some version of immediate family.

It is the perfect time to discover who you really are – a great opportunity for self-examination, and if you don’t like the ’me’ you actually are, you can set about changing it.

Many are using this period as a great opportunity to organise themselves, deal with all the filing and position themselves for the future. And then see others, via Zoom, who are in a bad way, and cannot cope with the uncertainty.

Sphere of influence

The ‘sphere of influence’ model is useful here. Issues divide into three :

Inner circle: those issues you can deal with by yourself;
Outer circle: those issues you can deal with by collaborating with others;
Outside both circles: those issues which you absolutely have no influence over.

Many of the issues thrust upon us by COVID-19 are things we have no influence over, so the first step is STOP worrying about things you can do nothing about.

Divide the things you CAN do something about into three categories:

Things which are essential to your well-being which you can do on your own. (If you don’t look after yourself then you won’t be able to look after others);
Things which are essential to your well-being, which you need to ask or influence others to attain;
Things which are essential to others’ well-being which you can deliver to them (whether or not they have asked).

These can include:

Ensuring you eat enough healthy food to stay fit but not fat, with, if you want, exercise;
Keeping your distance when out and wearing a face mask to assuage the concerns of others;
Really learn to appreciate yourself and potentially change the characteristics you don’t like;
Keep in remote contact with others and support them when they need in the best way you can;
Decide what you will do when this is all over and prepare yourself for it.

And finally: examine the way you communicate with other people:

Do you understand them well enough to understand how they prefer contact?
Do they understand you well enough to understand how you prefer contact?.

Always assuming you understand yourself well enough to know your own preferences.

This downtime is the lifetime opportunity to discover who you really are and what you really need. The chance to ‘be to me’.

For further discussion and remote coaching, contact us here, or, for Europe info@smartcoachingtraining.com +44 3335660067 and for Middle East hello@spsaffinity.com +97156 652 5970. Take a C-me colour profile to better understand your communication preferences..

Written by David Rigby and Martin Kubler

11/04/2020 By Halina Jaroszewska

Becoming the leader you want to be

Expectations of leaders and aspiring leaders in business today have never been higher and the demands on them never been greater.

What are these expectations and demands and how can senior executives get the support they need?

First … there is the sheer volume of work: significant number of tasks to accomplish and vast swathes of information to filter. Emails, phone calls, meetings, travel, conferences, presentations, reports, 24-hour connectivity; it’s not surprising if senior executives become exhausted.

Second … the pace of change and the levels of uncertainty surrounding business decisions have never been higher. Executives who are used to striving for specific, measurable goals may not be so great at handling the ambiguity and fluidity that rapidly changing situations can bring.

Third … where companies used to run on a simple top-down command and control basis, it is now widely recognised that the best businesses are those that harness creativity, innovation and entrepreneurship. The most effective leaders are those that participate in, encourage and manage collaborative teams.

Fourth … leaders and aspiring leaders play a crucial role in engagement. The Chartered Institute of Personnel and Development (CIPD) defines engagement as “feeling positive about your job, as well as being prepared to go the extra mile and do the best of your ability.”

Not surprisingly, engagement is linked to a wide range of positive outcomes. Two important drivers are for people to have opportunities to feed their views upwards and to feel well informed about what is happening in their organization. But a key driver of engagement is for people to think their leaders – especially their manager or line manager – is committed to the organization and cares about them.

Fifth … a major study by Watson Wyatt:Connecting Organisational Communication to Financial Performance found that “a significant improvement in communication effectiveness is associated with a 29.5 per cent increase in market value.” Once again, it’s the leader who needs to be communicating.

So, leaders face a greater work load; a more challenging, fluid and ambiguous business environment than ever before; are key drivers in employee engagement, and their effective communication skills and their ability to harness the creativity and entrepreneurship of their teams is essential if the business is to succeed. It’s not surprising that some leaders and aspiring leaders lose focus or wonder if they are doing a good job.

It’s not surprising that some leaders and aspiring leaders lose focus or wonder if they are doing a good job. In Development Dimensions International’s Global Leadership Forecast 2011 only 38% of the 12,423 senior executives participating in the study reported the level of leadership in their organization as ‘good’ or ‘excellent.’

However, the positive news for leaders and aspiring leaders is that help is available and that companies want to invest in supporting their leaders and aspiring leaders.

The Value of Executive Coaching

A DMB study in connection with the Human Capital Institute on emerging practices in executive coaching suggests that organizations are planning to increase their investment in supporting leaders and aspiring leaders in several key areas. Specifically, by helping capable executives reach higher performance, and in supporting high potential executives. Similarly, coaching is seen as having the greatest impact when it is used to groom high potential executives and help high potential executives achieve higher performance, rather then for remedial purposes.

For those respondents who measured the financial impact of coaching, 77% estimated the ROI on coaching to be at least equal to the investment. Some respondents reported the ROI on coaching to be as high as 500%. An earlier study by the International Professional Management Association found that training plus coaching was four times more effective than training alone.

It will pay dividends for any leader or aspiring leader who wants to fulfill their potential and deliver real benefit to their business to make a solid case for the value of executive coaching. While you are making the case for your organization to invest in executive coaching to support you in challenging times, here are a few hints and tips to keep you on track

Think about what is most important to you. Not what you do but how you behave. In a tough business environment staying true to your values will give you a guiding star on which to base decisions and choose priorities.

Leadership is about values and behaviour – not about having all the solutions. Establish end goals and empower your team to come up with solutions – this will open up far more opportunities and motivate your team.

Keep communicating. Explain your thinking and keep up an ongoing narrative with your team about the progress towards your goals. Remember any good story has ups and downs, so don’t be afraid to admit to adversity.

Be consistent. If you set up new initiatives or new ways of doing things – especially if they relate to communication or team empowerment – then keep them going. Show real leadership qualities and stay steady regardless of set-backs.

Be decisive. Far more damage is done to businesses by delaying decisions than by taking wrong decisions. If you find yourself unable to take a decision ask what additional information you need to make the decision. If that information is not available then staying true to your values will help make a decision.

Remember 80% is good enough. Whatever the task, if its 80% good enough, sign it off and move on. Striving for perfection, or taking on too many tasks because only you can do them well enough is a recipe for bottlenecks, frustration, stress and lack of achievement.

Flip negative to positive. When facing a set-back, make a conscious effort to look at the opportunities that a challenging situation presents you with, rather than just the problems. The results may surprise you.

Focus on your team rather than yourself. If you focus on supporting your people and enabling them to improve their performance in tough times, you will find you are more likely to reach overall goals and less likely run into self- absorption and lack of focus.

Be open to learning. Setting out to learn something new, to expand your knowledge or skills is life-enhancing, confidence-boosting and can have a positive effect on other aspects of your performance. Don’t close down in reaction to adversity; open up.

And finally I have no hesitation in repeating point 1 because it is so important …

Think about what is most important to you. Not what you do but how you behave. In a tough business environment staying true to your values will give you a guiding star on which to base decisions and choose priorities.

Halina Jaroszewska is an Executive Coach, professionally certified by the International Coach Federation. Halina helps leaders and aspiring leaders to turn uncertainty into a powerful tool for change and growth. Her aim is to enable clients to take their success to the next level, switch surviving into thriving, and maximise their potential during challenging times

06/07/2018 By Isla Baliszewska

Creating Your Own Village – making the right connections

Spanish Translation Here

Recent research has revealed there are two major contributors to a longer life. These are:

[i type=”icon-ok” color=”icon-blue” bg=””]Close relationships – having a few people you can rely on.

[i type=”icon-ok” color=”icon-blue” bg=””]Social Integration – how much we interact with people during the day.

There is a village in Sardinia with one of the highest records for longevity. With its close knit streets, and everyone being near everyone else, people cannot help but interact. Old people tend to live with their families, where there are children of all ages, some even in their 70’s. Social interaction and integration are elemental parts of life in this village.

Saying hello to your neighbour, to the person who serves you coffee, smiling to the supermarket checkout assistant, playing card games with friends or strangers can all make a difference, and you can do this anywhere. You don’t have to be in a Sardinian village. Or, of course, you can choose not to do these things… and potentially die younger.

Statistics indicate that women generally live longer than men. Part of this is attributed to the fact that women tend to bond more easily and will talk about difficult intimacies, more so than men. Men tend to avoid ‘sensitive’ subjects and instead will bond on more generalised topics like football, or in places of mutual activity, the gym or the office meeting. In the competitive world of business, men give most of their attention to their work and career progression, and often tend to lack the skills required to meet non business colleagues or to know what to talk to them about other than those ‘comfortable’ subjects – sports, politics, cars. Of course this is a stereotype, however it is still very prevalent in our modern day society of equality. Women are the ones who tend to share, talk, have close collaborative relationships, long lasting, trusted friends with whom they have those deep conversations about all sorts of ‘stuff’. It’s all about connecting.

And then there is that other disassociative thing that we all do now. For the younger generations (and some of us older ones too), the evidence is that social media is no substitute for face to face encounters, that precious social interaction which releases oxytocin and cortisone and gives us a better chance of achieving that longer life.

Something to think about

Too many of us focus on short term work goals, and very of us few choose to decide what kind of life we want to live and to develop the personal goals to match until it’s far too late. How many times have you heard someone say, when asked why they do the job they do, something like “Well it just happened/ seemed like a good idea/ suited my skills / people said I should or would be good at it”? How difficult it is for us to pin point when we made actual choices in our lives? When do we think about the way our relationships and interactions impact on our choices and what we do?

What can we do?

[i type=”icon-ok” color=”icon-blue” bg=””]Check who around you is really there for you, without their own personal agenda and connect deeply with those who are.

[i type=”icon-ok” color=”icon-blue” bg=””]Be aware of how you are interacting – social media is all very well, as long as balanced with the healthier types of genuine face-to-face interaction.

[i type=”icon-ok” color=”icon-blue” bg=””]Ditch the detractors – those who always seem to have a reason why you shouldn’t be who you are, do what you want, make your own choices.

[i type=”icon-ok” color=”icon-blue” bg=””]Focus on your personal goals and your futures, not just on the immediate issues. This will help you prepare the skills and give you the confidence needed for developing the right networks and making the right connections.

[i type=”icon-ok” color=”icon-blue” bg=””]Try some Developmental Coaching – an intentional process to increase awareness and perspective. By growing your awareness, focus, and perspective, you will become increasingly able to decide and meet your own goals and live the life you want to live. This amalgam of life coaching, mentoring, executive coaching might be the first small step to a brighter well-connected future with your own great village.

David Rigby – July 2018

David has worked and lived in 22 countries, and has built good long term relationships and social face to face interactions in many of them. Arrange a face to face or Skype Development Coaching session to help you find your way forward to creating your own village.

14/05/2018 By Isla Baliszewska

Punishment vs Positive Reinforcement: Can punishment help deliver a better way forward?

A few observations offered by David Rigby on the merits of different ways to get things right….

There appears to be a rise in the use of the word and deed of ‘punishment’ throughout the media and also in everyday life.

In the UK, the British Government together with France and the USA have ‘punished’ Syria for allegedly using chemical weapons. Ignoring history, when Saddam Hussein from Iraq, was waged war on for having chemical weapons for which no evidence was ever found, punishment is all around us. Children get punished for minor misdemeanours. A friend punished his dog by locking him up. Mobs punish anyone who isn’t like them. A well known President threatens punishment in every utterance and his fans love it while the rest of the world despairs. Fortunately he doesn’t deliver.

In the old days, when administering the cane, the school teacher might say “this is hurting me more that it’s hurting you”. Better that neither the teacher nor the student is hurt by not punishing at all. Instead, positive reinforcement – praising the good – is, or at least used to be, the way forward.

How does this affect each of us in our everyday lives?

All our behavioural profiles from C-me Behavioural Colour Profiling contain a section on “blind spots”. These are facets about ourselves that we perhaps know, but always chose to ignore, rather than acknowledge or fix. With politicians no amount of facts will sway the opinion they want to peddle. But with ourselves – do we really want to believe our own hype? Or do we want to improve ourselves? Punishing ourselves for eating the extra piece of cake with a two hour spinning class? What does that achieve? Eat more cake!

Positive reinforcement is a technique where we, or a coach, will identify things we have done well or achieved. And will express praise in positive language. A bad coach may use negative language to try to say the same things – “Do not give up now” etc, putting the idea of ‘giving up’ into the coachee’s head, when the goal should be to keep the positive uppermost. Recently in a young offenders institution in London ‘tough love’ was replaced by the reward of chocolate and cakes leading to a fall of 80% in assaults on staff in a year. The all round improvement in morale meant the inmates became more social with each other and much less destructive.

So here are some great options:

[i type=”icon-ok” color=”icon-blue” bg=””] Face up to your blind spots

[i type=”icon-ok” color=”icon-blue” bg=””] Praise yourself for fixing them rather than punish yourself for having them

[i type=”icon-ok” color=”icon-blue” bg=””] And perhaps influence others to do the same.

David Rigby